Mzembi successfully launches UNWTO candidature

Africa's choice for the United Nations World Tourism Organisation's top job, Dr Walter Mzembi, who is Zimbabwe's Minister of Tourism and Hospitality Industry successfully launched his official candidature before a capacity audience in Madrid, Spain.

The event which took place on the sidelines of the ongoing Fitur Tourism and Trade Expo was attended by ambassadors of various countries in the United Nations World Tourism Organisation (UNWTO), leaders of affiliated associations, trade organisations and experts in global tourism among others.

Dr Mzembi articulated his vision for the organisation underpinned by his 10-point plan hinging around renewal and reform agenda for the global body and desire to enhance growth of the global tourism business.

He also spoke about the need for the world to leverage on tourism for the attainment of global peace and security which he said are critical for broader development and enhanced tourism growth.

Dr Mzembi is bidding to become the next secretary general of the UNWTO. If he succeeds, he will take over from Jordanian national, Mr Taleb Rifai.