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Telecel slashes data bundle prices, offers 50 percent discounts

by Business Reporter
14 May 2012 at 07:03hrs | Views
TELECEL Zimbabwe has slashed the cost of its data bundles, making them the cheapest on the market.

With effect from today, Telecel subscribers will be able to purchase data bundles from 55 megabytes upwards at 50 percent discount in a promotion aimed at moderate and high-level data users.

The cost per megabyte will drop to less than 5 cents per megabyte for those purchasing the 55 megabyte bundle and 2,5 cents for those buying the largest bundle, which is three gigabytes. The new rates are also competitive with internet service provider rates.

A Telecel spokesperson said the promotion was intended to give subscribers more value for their money.

"We have become well known for providing our subscribers with value for money services. We took the lead in slashing the price of SIM cards and mobile phone handsets in 2010 and followed this with a reduction in the cost of international calls to major international destinations.

"Now that our data network has become well established we have decided to slash the cost of data bundles in a promotion that is set to benefit subscribers who regularly access the internet from their mobile phone or through a Telecel dongle plugged into their laptop or desktop computer.

"Giving best value for money is one of the brand values we announced when we rebranded in February. This promotion gives data users, we believe, unbeatable value for money."

Telecel has invested a great deal in establishing 3G and 2G sites around the country.

It is continuing to expand its 3G and 2G networks. It expects to double the number of 3G and 2G sites it has in the course of this year.

Telecel said the 55 megabyte bundle, which normally costs US$5, will cost just US$2,50, which amounts to 4,55 cents per megabyte.

The 550 megabytes bundle that is normally US$45 will cost US$22,50, which is 4,09 cents per megabyte.

For US$42,50 it will be possible to buy 1 250 megabytes of data, which would normally cost US$85. This calculates to just over 3 cents per megabyte.

The 3 000 megabytes bundle, which normally costs US$150, will cost US$75 or 2,5 cents per megabyte.

Since the promotion is targeted at moderate and high-level data users, the price of the smaller denomination data bundles of five megabytes and 10 megabytes will remain unchanged at 50 cents and one dollar respectively.

Source - telecel