Business / Companies
Econet rebrands
02 Jul 2016 at 23:24hrs | Views
ZIMBABWE's largest mobile operator Econet says it has rebranded itself in order to offer new and exciting customer-driven services.
The company fronted by exiled business mogul Strive Masiyiwa has also introduced a new logo which came with a new campaign message dubbed "Look Up Zimbabwe, the Future is Bright".
Although Econet is the largest and most successful mobile service provider in Zimbabwe, it has in the past been accused of failing its clients by providing poor services and charging exorbitant fees on data and voice calls as compared to it's competitors.
This has seen clients taking a swipe on the mobile service provider with some even abandoning it for it's competitors.
On the company's Facebook wall where the rebranding announcement was made, clients urged the service provider to live by its promise or risk losing them to other service providers.
The company fronted by exiled business mogul Strive Masiyiwa has also introduced a new logo which came with a new campaign message dubbed "Look Up Zimbabwe, the Future is Bright".
Although Econet is the largest and most successful mobile service provider in Zimbabwe, it has in the past been accused of failing its clients by providing poor services and charging exorbitant fees on data and voice calls as compared to it's competitors.
This has seen clients taking a swipe on the mobile service provider with some even abandoning it for it's competitors.
On the company's Facebook wall where the rebranding announcement was made, clients urged the service provider to live by its promise or risk losing them to other service providers.
Source - Zim Metro
