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Nestlé injects US$7 million into Zimbabwe cereal production
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Global food and beverage giant Nestlé has announced a US$7 million investment to expand its cereal manufacturing operations in Harare, reinforcing Zimbabwe's strategic role as a regional production hub for breakfast cereals across Eastern and Southern Africa.
The investment will see the installation of a fourth roller dryer for the popular Nestlé CEREVITA brand, enabling the facility to increase production capacity by over 35%. This expanded output will serve both domestic consumers and regional export markets including Zambia, Malawi, and Mozambique.
Nicole Roos, Managing Director and Chairperson of Nestlé East and Southern Africa Region, described the investment as a tangible demonstration of the company's long-term commitment to Africa through its "Africa for Africa" strategy.
"This investment is a clear proof point of our Africa for Africa strategy in action," Roos said. "It reflects how we are embedding our Virtuous Circle model — sourcing from local farmers, investing in local talent, manufacturing locally, and exporting regionally. Zimbabwe is not just a market; it is a valued contributor to a more resilient, inclusive, and sustainable food system for Africa."
Nestlé Zimbabwe, which has operated in the country for over 60 years, currently supports more than 400 jobs and partners with over 350 local suppliers and smallholder farmers. The expansion is expected to enhance the company's contribution to Zimbabwe's economic recovery, industrialisation agenda, and Vision 2030 aspirations.
Speaking at the commissioning event, Minister of Industry and Commerce Mangaliso Ndhlovu commended Nestlé for its enduring role in reviving and strengthening Zimbabwe's manufacturing sector.
"This momentous occasion signifies yet another milestone in Nestlé's journey of resilience, growth, and development in Zimbabwe," he said. "It is not merely an addition to their impressive infrastructure, but a testament to the company's enduring commitment to Zimbabwe."
Khaled Ramadan, Managing Director of Nestlé East Africa, emphasized the regional impact of the investment.
"Our brands, like CEREVITA, are trusted by families across Southern Africa," Ramadan said. "With this expansion, we are better equipped to meet rising demand while contributing to stronger local economies, sustainable agriculture, and improved livelihoods."
The project aligns with Zimbabwe's National Development Strategy 1, aiming to enhance value addition, create employment, and ensure food and nutrition security through private sector partnerships and industrial growth.
The investment will see the installation of a fourth roller dryer for the popular Nestlé CEREVITA brand, enabling the facility to increase production capacity by over 35%. This expanded output will serve both domestic consumers and regional export markets including Zambia, Malawi, and Mozambique.
Nicole Roos, Managing Director and Chairperson of Nestlé East and Southern Africa Region, described the investment as a tangible demonstration of the company's long-term commitment to Africa through its "Africa for Africa" strategy.
"This investment is a clear proof point of our Africa for Africa strategy in action," Roos said. "It reflects how we are embedding our Virtuous Circle model — sourcing from local farmers, investing in local talent, manufacturing locally, and exporting regionally. Zimbabwe is not just a market; it is a valued contributor to a more resilient, inclusive, and sustainable food system for Africa."
Nestlé Zimbabwe, which has operated in the country for over 60 years, currently supports more than 400 jobs and partners with over 350 local suppliers and smallholder farmers. The expansion is expected to enhance the company's contribution to Zimbabwe's economic recovery, industrialisation agenda, and Vision 2030 aspirations.
"This momentous occasion signifies yet another milestone in Nestlé's journey of resilience, growth, and development in Zimbabwe," he said. "It is not merely an addition to their impressive infrastructure, but a testament to the company's enduring commitment to Zimbabwe."
Khaled Ramadan, Managing Director of Nestlé East Africa, emphasized the regional impact of the investment.
"Our brands, like CEREVITA, are trusted by families across Southern Africa," Ramadan said. "With this expansion, we are better equipped to meet rising demand while contributing to stronger local economies, sustainable agriculture, and improved livelihoods."
The project aligns with Zimbabwe's National Development Strategy 1, aiming to enhance value addition, create employment, and ensure food and nutrition security through private sector partnerships and industrial growth.
Source - NewZimbabwe